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Why Your Message Might Be the Missing Piece to Your Success
From Audience to Impact: It's time to focus on Message-Market fit Hi Reader, We’ve all heard it a thousand times: “Success hinges on finding the perfect product-market fit.” I’ve been there, navigating ventures that didn’t quite land the way we had hoped. Sometimes, we were able to pivot and find that alignment; other times, we had to face the hard truth and call it quits. And while that’s partly true, here’s something no one (except me) will tell you—focusing solely on product-market fit...